Typically found for around $20 to $25 a bottle, it’s a staple for both seasoned whiskey fans and newcomers looking for something with a bit more character. Its versatility also plays a role in its popularity; bartenders love it for classic cocktails like the Old Fashioned, while many enjoy sipping it neat or on the rocks.
Over the years, Wild Turkey 101 has built a strong reputation as a reliable, flavorful bourbon that consistently over-delivers.
In fact, the Wild Turkey brand as a whole is renowned for its affordability, with other expressions like Wild Turkey Rare Breed consistently praised.
A Brief History of Wild Turkey
Wild Turkey’s journey began in 1869 when the Ripy brothers established a distillery on Wild Turkey Hill in Lawrenceburg, Kentucky. Their bourbon gained national attention by representing Kentucky at the 1893 World’s Fair in Chicago.
The brand’s name originated in 1940 when an executive shared the distillery’s bourbon during a wild turkey hunting trip, leading his friends to request more of “that wild turkey bourbon.”
In 1954, Jimmy Russell joined the distillery, becoming master distiller in 1967. His tenure has been pivotal, guiding Wild Turkey through industry challenges and maintaining its commitment to traditional bourbon-making methods.
Today, Wild Turkey stands as a symbol of resilience and dedication, producing bourbon that reflects its rich heritage and the enduring passion of the Russell family.
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